5 Reasons To Add WeAreTeachers to Your Education Marketing Strategy in 2023

1. WeAreTeachers reached over 34 million people in 2022.

Join our established educator network as it continues to reach new heights! Work with us and find out how you can reach teachers who specialize in elementary, secondary, music, art, science, and language arts, along with principals and administrators. We reached 34 million people in 2022. That’s the equivalent of reaching 294 teachers per school in the United States! Weareteachers.com also saw a record-breaking number of pageviews at over 61 million. Our tuned-in audience trusts the WeAreTeachers brand and continues to come back for more. Get your message out through our social, email, newsletter, or search channels to build your brand in partnership with WeAreTeachers.

WeAreTeachers reached 34 million people in 2022

2. Partner with us to reach our 3.6 million social followers.

3.6 million educators across the WeAreTeachers social following

Across Facebook, Instagram, Pinterest, Twitter, LinkedIn, and TikTok, our social channels have a scope of over 3 million educators! The WeAreTeachers social following is the equivalent of 31 teachers per school in the United States. In addition, over 68 million people interacted with our social content in 2022! Our loyal social audience is active across all channels and can become a great place to get your message to the educators you want to reach most. Let us help you find the right social strategy for your brand, including targeted, co-branded social advertising.

3. Up your email game with our loyal opt-in audience of over 2.6 million educators.

WeAreTeachers sends 14 audience-specific e-newsletters to our loyal audience, each one reaching 100,000 to 250,000 educators. Your brand’s placement in just one of our e-newsletters could be the equivalent of reaching 1 in 16 teachers in the United States. Our specialized newsletters for principals, elementary teachers, high school teachers, and others allow your brand to be in front of the type of educators you are most interested in. Our highest e-newsletter open rates reached up to 64% in 2022!

Reach 1 in 16 US educators with a WeAreTeachers e-newsletter placement

4. Build evergreen content with us through search strategies.

53% of WeAreTeachers site traffic came from search in 2022

In 2022, over half of the traffic to the WeAreTeachers site came from search. This evergreen strategy puts our brand name first when educators search for classroom ideas and downloadables. Capitalize on our expert search strategies by sponsoring articles on our site that are high performing on search engines. Adding your name and sponsor message to an SEO-driven piece puts your brand directly in front of teachers who are searching for a particular topic.

5. Our brand continues to grow, and we can help you do the same.

In 2022, WeAreTeachers was able to reach over 17% more educators than the previous year and received 20% more pageviews on weareteachers.com. Plus, WeAreTeachers social followers increased by over 6.5%. Come find the educators you want to reach most with the established WeAreTeachers brand that continues to thrive and grow. A variety of options including site content, email sends, social advertising, and e-newsletter placements will allow your brand to find the perfect way to partner with WeAreTeachers.

Download the WeAreTeachers Media Kit to get started and find the best way your brand can partner with us based on your specific goals.