4 Ways to Engage Customers at Virtual Conferences

By Kristina James | 01/21/2021 | 0 Comments
Virtual Conference

Typically, at this time of year many education marketers are spending a lot of time on the road, traveling from one conference to another. However, face-to-face education conferences came to a halt in the middle of March 2020; many went virtual for the rest of the year with a few cancelling completely. This year, for Read More »

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Top Minds in the Education Industry Convene at MDR’s Inaugural EdNET Executive Council

By Kristina James | 03/11/2020 | 0 Comments
NYC Skyline

What do you get when C-suite leaders from top education companies convene for a day to examine current trends and plot a path for the industry’s future? Spirited discussion, thoughtful consideration of the evolving education environment, and synergy and connections that have the potential to transform both their companies and the future of learning. That’s Read More »

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ISTE Conference & Expo 2019: What You Need to Know

By Colleen Galligan | 05/28/2019 | 0 Comments

Quite a few of us at MDR will be among the 16,000-plus educators and edtech marketers expected to descend upon Philadelphia at the end of next month for this year’s International Society for Technology in Education ( ISTE) Conference & Expo. An astounding 1,400 sessions are on this year’s conference agenda, Read More »

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Social Emotional Learning in K-12 Schools: Webinar Q&As

By Colleen Galligan | 05/09/2019 | 0 Comments

Social Emotional Learning (SEL) has cropped up both in recent news and within the education space as schools and educators figure out how to integrate SEL into regular classroom instruction. MDR recently hosted a webinar in partnership with Committee for Children and McGraw-Hill that examined how well-prepared Read More »

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The Impact of Libraries on the School Community

By Colleen Galligan | 04/08/2019 | 0 Comments

This year’s National Library Week theme was Libraries = Strong Communities. At MDR we are awed by the immense impact that libraries have in our communities and how their influence goes well beyond library doors. A Pew Research Center study from 2016 showed that more than 90% Read More »

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Marketing to the School Buying Cycle

By Colleen Galligan | 02/19/2019 | 0 Comments

Musicians, tap dancers, photographers…they all know the importance of good timing. And, good timing is key to successful marketing. Syncing your marketing efforts to the beat of the audience’s purchasing journey is the smart way to avoid off notes, missed steps, and lost opportunities. In our upcoming webinar, Decoding the School Read More »

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Education Market Association’s EDspaces Conference is a must attend

By Kristina James | 11/14/2018 | 0 Comments

Last week, I had the privilege of attending EDspaces for the first time.  Held each year in different cities across the US, this three day event is hosted by the Education Market Association, who we recently partnered with in the design and development of our latest research study. MDR not only attended EDspaces – getting Read More »

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ISTE 2018 Highlights and Best Quotes from the Event

By Maureen Hance | 07/06/2018 | 0 Comments

MDR went to ISTE, and all we got were countless helpful tips for digital learning, and endless connections with the education technology community. But seriously, we went to the “epicenter of Ed-Tech” and here are some of the highlights from the three-day event in Chicago. We laughed, we thought about a Read More »

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ISTE Conference 2018 – What are the Hot Topics?

By Maureen Hance | 06/11/2018 | 0 Comments

It’s the most wonderful time of the year for Ed Tech – the annual International Society for Technology in Education (ISTE) conference is almost here!  We’d like to provide you with an overview of what some of the hot topics are in Educational Technology, as well as a preview of themes we see emerging in Read More »

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You Are What You Measure

By Colleen Galligan | 09/02/2017 | 0 Comments

Are we asking customers the right questions, in the right way, and frequently enough? At a recent EdNET, several sessions challenged us to evaluate how hard we make it for our customers to tell us how they feel about our products. And whether we should be asking 20 questions when one will do. During his Read More »

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