EdEvents

ISTELive 23…Join us there!

By MDR Marketing Team | 06/14/2023 | Comments Off on ISTELive 23…Join us there!
illustrated crowd at ISTE 23

The Intersection Between Tech and Next Gen Learning Featured at ISTELive 23 Are you headed to Philadelphia for ISTELive 23? Hosted June 25-28 by the International Society for Technology in Education (ISTE), ISTELive is the premier annual conference for teachers who are passionate about leveraging technology to transform learning. Featured speakers come from the education […]

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2023 ASU+GSV Summit: Top EdTech Marketing Takeaways

By Guest Contributor | 06/13/2023 | Comments Off on 2023 ASU+GSV Summit: Top EdTech Marketing Takeaways
movement on edtech conference exhibit floor

By Guest Contributor Jeremy Cesarec Along with my CB&A colleague, Saul Hafenbredl, senior director of business strategy & development, I recently had the opportunity to join the edtech community at the 2023 ASU+GSV Summit. The event returned to post-COVID form, with overflowing sessions, packed social events, and a hotel lobby rivaling Grand Central Station at 5:05 […]

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“Live” Conferences are Back: Four Tips for Reintroducing Your Company

By MDR Marketing Team | 06/16/2022 | Comments Off on “Live” Conferences are Back: Four Tips for Reintroducing Your Company
Conference traffic

The past two years, there’s been a lot of talk about the return to “normal” or, at the very least, what’s come to be referred to as the “new normal.” Well, when it comes to education conferences, we may be there! However, with the majority of education conferences back to being “live” events, companies are […]

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Celebrating Teacher Appreciation Week 2021

By MDR Marketing Team | 04/23/2021 | Comments Off on Celebrating Teacher Appreciation Week 2021
Thank You Teacher

We’ve had a lot of heroes to celebrate over the past year, among them, and most notably for our community, the over 4 million U.S. K-12 teachers! While thanking teachers should not be a once-a-year event, we have an opportunity with Teacher Appreciation Week 2021, May 3-7, to share our gratitude. This year, more than […]

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4 Ways to Engage Customers at Virtual Conferences

By MDR Marketing Team | 01/21/2021 | Comments Off on 4 Ways to Engage Customers at Virtual Conferences
Virtual Conference

Typically, at this time of year many education marketers are spending a lot of time on the road, traveling from one conference to another. However, face-to-face education conferences came to a halt in the middle of March 2020; many went virtual for the rest of the year with a few cancelling completely. This year, for […]

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Top Minds in the Education Industry Convene at MDR’s Inaugural EdNET Executive Council

By MDR Marketing Team | 03/11/2020 | Comments Off on Top Minds in the Education Industry Convene at MDR’s Inaugural EdNET Executive Council
NYC Skyline

What do you get when C-suite leaders from top education companies convene for a day to examine current trends and plot a path for the industry’s future? Spirited discussion, thoughtful consideration of the evolving education environment, and synergy and connections that have the potential to transform both their companies and the future of learning. That’s […]

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ISTE Conference & Expo 2019: What You Need to Know

By MDR Marketing Team | 05/28/2019 | Comments Off on ISTE Conference & Expo 2019: What You Need to Know
mdr-iste-2019-topics

Quite a few of us at MDR will be among the 16,000-plus educators and edtech marketers expected to descend upon Philadelphia at the end of next month for this year’s International Society for Technology in Education (ISTE) Conference & Expo. An astounding 1,400 sessions are on this year’s conference agenda, all geared to educators committed […]

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Social Emotional Learning in K-12 Schools: Webinar Q&As

By MDR Marketing Team | 05/09/2019 | Comments Off on Social Emotional Learning in K-12 Schools: Webinar Q&As
mdr-social-emotional-learning-report

Social Emotional Learning (SEL) has cropped up both in recent news and within the education space as schools and educators figure out how to integrate SEL into regular classroom instruction. MDR recently hosted a webinar in partnership with Committee for Children and McGraw-Hill that examined how well-prepared teachers feel regarding implementing SEL curriculum, what barriers […]

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The Impact of Libraries on the School Community

By MDR Marketing Team | 04/08/2019 | Comments Off on The Impact of Libraries on the School Community
mdr-library-week

This year’s National Library Week theme was Libraries = Strong Communities. At MDR we are awed by the immense impact that libraries have in our communities and how their influence goes well beyond library doors. A Pew Research Center study from 2016 showed that more than 90% of Americans consider the library “very” or “somewhat” […]

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Marketing to the School Buying Cycle

By MDR Marketing Team | 02/19/2019 | Comments Off on Marketing to the School Buying Cycle
mdr-school-buying-purchasing

Musicians, tap dancers, photographers…they all know the importance of good timing. And, good timing is key to successful marketing. Syncing your marketing efforts to the beat of the audience’s purchasing journey is the smart way to avoid off notes, missed steps, and lost opportunities. In our upcoming webinar, Decoding the School Purchasing Cycle, we’ll be […]

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Education Market Association’s EDspaces Conference is a must attend

By MDR Marketing Team | 11/14/2018 | Comments Off on Education Market Association’s EDspaces Conference is a must attend
mdr-education-spaces

Last week, I had the privilege of attending EDspaces for the first time.  Held each year in different cities across the US, this three day event is hosted by the Education Market Association, who we recently partnered with in the design and development of our latest research study. MDR not only attended EDspaces – getting […]

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ISTE 2018 Highlights and Best Quotes from the Event

By MDR Marketing Team | 07/06/2018 | Comments Off on ISTE 2018 Highlights and Best Quotes from the Event
mdr-education-technology

MDR went to ISTE, and all we got were countless helpful tips for digital learning, and endless connections with the education technology community. But seriously, we went to the “epicenter of Ed-Tech” and here are some of the highlights from the three-day event in Chicago. We laughed, we thought about a lot, and we had […]

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ISTE Conference 2018 – What are the Hot Topics?

By MDR Marketing Team | 06/11/2018 | Comments Off on ISTE Conference 2018 – What are the Hot Topics?
MDR-ISTE-Chicago

It’s the most wonderful time of the year for Ed Tech – the annual International Society for Technology in Education (ISTE) conference is almost here!  We’d like to provide you with an overview of what some of the hot topics are in Educational Technology, as well as a preview of themes we see emerging in […]

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You Are What You Measure

By MDR Marketing Team | 09/02/2017 | Comments Off on You Are What You Measure

Are we asking customers the right questions, in the right way, and frequently enough? At a recent EdNET, several sessions challenged us to evaluate how hard we make it for our customers to tell us how they feel about our products. And whether we should be asking 20 questions when one will do. During his […]

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