EdNET Insights

Learn How States Plan to Use Federal Pandemic Relief Funds

By MDR Marketing Team | 07/21/2021 | Comments Off on Learn How States Plan to Use Federal Pandemic Relief Funds
Teacher with students wearing masks

States and school districts around the country are seeing the influx of American Rescue Plan Elementary and Secondary Emergency Relief (ARP ESSER) funds. The U.S. Department of Education recently approved plans from 11 states and Washington, D.C. for using the funds to safely reopen and sustain  the operation of schools, and address the needs of Read More »

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Planning to Support Teachers for Back-to-School 2021-2022

By MDR Marketing Team | 05/21/2021 | Comments Off on Planning to Support Teachers for Back-to-School 2021-2022
teacher relaxing in classroom

 As of April 2021, the CDC reported nearly 80 percent of teachers, school staff, and childcare workers have received at least one shot of COVID-19 vaccine*, recently the FDA approved the Pfizer vaccine for children as young as 12 and experts are predicting even younger children will be eligible to be vaccinated by the end Read More »

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Five Tips for Helping Schools Accelerate Social Emotional Growth

By Guest Contributor | 05/21/2021 | Comments Off on Five Tips for Helping Schools Accelerate Social Emotional Growth
Happy student with teacher

By Guest Contributor Lisa Wolfe There’s been a lot of talk over the past year about the “learning loss” K-12 students may have suffered as a result of the switch to remote learning, but it is also important to shine a spotlight on the toll it may have taken on their social and emotional development Read More »

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Getting the Attention of Purchasing Decision Makers

By MDR Marketing Team | 05/21/2021 | Comments Off on Getting the Attention of Purchasing Decision Makers
Colleagues discussing project

One of the major challenges in selling to education is getting your product in the right hands, using the right channels, and then securing the sale. The trick is to reach out and develop a connection so you can confidently inform decision makers, “This product will meet your needs or address your problem!” Establish Relationships Read More »

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New Federal Relief for Education in the American Rescue Plan

By Maureen Hance | 03/19/2021 | Comments Off on New Federal Relief for Education in the American Rescue Plan
2021 American Relief Plan

On March 11, 2021, President Biden signed the $1.9 trillion American Rescue Plan, with another round of COVID-19 relief funding for education. The new law includes: $129 billion for K-12 state education agencies, including $800 million for children experiencing homelessness $40 billion for colleges and universities $2.75 billion to governors for use by private schools Read More »

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Investments, Growth, Acquisitions & Reopening: Q1 2021 in Review

By Guest Contributor | 03/19/2021 | Comments Off on Investments, Growth, Acquisitions & Reopening: Q1 2021 in Review
Q1 2021 Industry News

By Guest Contributor Lisa Wolfe Lisa Wolfe joins us again to provide an update on education news.   From an education perspective, reopening schools and the status of spring assessments dominated the education headlines during the first quarter of 2021. Plus, the news of investment, growth, and acquisition in the education community during Q1 is Read More »

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New Funding for Schools Through the COVID-19 Economic Relief Bill

By Maureen Hance | 01/06/2021 | Comments Off on New Funding for Schools Through the COVID-19 Economic Relief Bill
Woman using calculator

After months of back and forth, a new COVID-19 relief package was approved and signed into law on December 27, 2020. It includes $54.3 billion for the Education Stabilization Fund, a significant addition to the $30.75 billion that was allocated when the Coronavirus Aid, Relief, and Economic Security (CARES) Act was approved in March 2020. Read More »

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Tracking CARES Act Spending in Education

By Maureen Hance | 10/16/2020 | Comments Off on Tracking CARES Act Spending in Education
abstract budget allocations illustration

Since the beginning of the COVID-19 pandemic, we’ve been keeping you up to date on its impact on states, schools, and spending. One area that we have been particularly focused on is the federal Coronavirus Aid, Relief, and Economic Security Act (CARES Act) of which nearly $40 billion was allocated for K-12 and higher education. Read More »

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Tracking Back-to-School 2020-2021

By MDR Marketing Team | 09/15/2020 | Comments Off on Tracking Back-to-School 2020-2021
Kids in masks going to school

We’ve all been paying close attention to the news and our local school communities, following the opening plans. MDR data experts have been capturing when and how school will be in session and which learning models each school will follow.  Although, some schools started a little later this year, as of this week, most schools Read More »

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Navigating the School Buying Cycle During COVID-19

By Maureen Hance | 07/15/2020 | Comments Off on Navigating the School Buying Cycle During COVID-19
Abacus and money

Navigating the school buying cycle has always been about syncing your marketing efforts to the beat of the educators’ purchasing journey to avoid missed steps and lost opportunities. With the COVID-19 outbreak changing how we view “school” so drastically these past few months, navigating the upcoming school buying cycle is perhaps the most challenging yet. Read More »

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The Data-Driven Digital Marketing Trends in Education Webinar: Your Questions Answered

By Sean McCloud | 07/08/2020 | Comments Off on The Data-Driven Digital Marketing Trends in Education Webinar: Your Questions Answered
Digital Trends webinar Q&A thumbnail

In June, Sean McCloud, MDR Digital Products Manager, hosted a webinar to review the enlightening results from our 2020 Data-Driven Digital Marketing Trends in Education report. The report is a comprehensive study of the online habits of educators and is compiled from thousands of digital marketing campaigns we deploy for, and with, our clients on Read More »

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CARES Act Funding Webinar: Questions Answered

By Maureen Hance | 06/11/2020 | Comments Off on CARES Act Funding Webinar: Questions Answered
Man using calculator

As you may know, a significant portion of the federal economic relief bill—the Coronavirus Aid, Relief, and Economic Security Act (CARES Act)—is allocated to government programs focused on educational institutions, families and children. This includes $30.5 billion in Education Stabilization Funds dedicated to K-12, Higher Education and a Governor’s Emergency Relief Fund for local K-12 Read More »

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Appreciating Teachers in a Difficult Time

By Guest Contributor | 05/15/2020 | Comments Off on Appreciating Teachers in a Difficult Time
Thank You Teacher

By Guest Contributor Kimmie Fink, WeAreTeachers Editor With school closures and the move to online learning, teachers are working harder than ever…and they deserve to be appreciated as such. But how do you show gratitude to teachers when they’re not physically in the school building? At WeAreTeachers, we’re seeing folks get creative in the way Read More »

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Do the Benefits of Digital Devices in School Classrooms Outweigh the Downsides?

By Guest Contributor | 03/11/2020 | Comments Off on Do the Benefits of Digital Devices in School Classrooms Outweigh the Downsides?
Classroom Technology

Thanks to The Wall Street Journal for citing MDR data from our Teachers Talk Technology report in their article!  Two professionals in the education space share the benefits and potential downsides of digital devices in classrooms: “Technology has steadily worked its way into classrooms around the world, from kindergarten to graduate school. Its use in Read More »

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Why Schools Are Important Advocates for Effective Data Privacy Practices

By Guest Contributor | 03/05/2020 | Comments Off on Why Schools Are Important Advocates for Effective Data Privacy Practices
Privacy

By Divya Sridhar, Ph.D. Background Educators have more opportunities than ever before to harness the power of digital technologies and use the data resulting from those technologies to improve their students’ educational outcomes. For example, educators can use student data to do the following: Organize and grade homework assignments; Support group projects; Monitor attendance; and Read More »

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Supporting Equitable Classrooms

By Guest Contributor | 12/17/2019 | Comments Off on Supporting Equitable Classrooms
abstract scales of justice illustration

By Guest Contributor – Lanette Trowery, PhD, Senior Director of Learning Research and Strategy, McGraw-Hill In my work as a teacher educator and classroom coach, one of my greatest joys was seeing teachers grow their classrooms into true learning communities. It’s never easy or seamless work; the time and support needed to create a classroom Read More »

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Learning from School District Leaders

By Guest Contributor | 12/10/2019 | Comments Off on Learning from School District Leaders
mdr-school-buying-purchasing

By Britten Follett, Executive Vice President, Follett School Solutions Recently, Follett School Solutions hosted fourteen school district superintendents from across the country to discuss hot topics in education, while giving us valuable feedback on our products and services. The high-energy conversations revealed each educator’s passion as we covered topics ranging from equity and diversity to Read More »

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4 Ways in Which Teacher Professional Development Is Critical to Student Success

By Guest Contributor | 12/03/2019 | Comments Off on 4 Ways in Which Teacher Professional Development Is Critical to Student Success
Group of business people waving

By Jacob Bruno, Vice President, Professional Learning, NWEA A highly effective educator in every classroom is the most powerful lever to actualize growth and achievement for all students.  High quality professional learning for our teachers and leaders is the best way to build the kind of individual and collective educator efficacy to make this happen. Read More »

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Cyber, Blockchain, A.I.: Jobs of the Future Hitting Classrooms Today

By Guest Contributor | 11/13/2019 | Comments Off on Cyber, Blockchain, A.I.: Jobs of the Future Hitting Classrooms Today
abstract blockchain illustration

By Gina Faulk – General Manager, EdGate Correlation Services Have you heard this one? AI will silently take over a lot of industries until it gets to carpentry…Then suddenly everyone will start coming out of the wood work. Bad joke aside, we’re all reading the headlines: there will be a projected 58 million new artificial intelligence Read More »

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Mobile Education Tug of War

By Guest Contributor | 10/22/2019 | 0 Comments
Mobile Education Tug of War

By Erin Werra – Writer & Researcher at Skyward and Advancing K12. Technology has evolved the modern workplaces from an office cube farm to maximum flexibility. A similar trend is emerging for K12 schools with the advent of 1:1 technology programs, flipped classrooms, and more widespread connectivity. But is blurring the boundaries of classroom learning Read More »

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The Power of Partnerships: Lessons Learned from Best-Selling Author James Patterson

By Guest Contributor | 10/09/2019 | Comments Off on The Power of Partnerships: Lessons Learned from Best-Selling Author James Patterson
mdr-partnerships

By Britten Follett – Executive Vice President, Follett School Solutions Last month, I had the opportunity to host an evening with James Patterson. Yes, THE James Patterson,  the world’s bestselling author, most trusted storyteller, and generous philanthropist. There we were, Mr. Patterson and me, up on a stage in front of 200 Follett customers. During my 10 Read More »

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STEM Curriculum that meets the Cool Factor

By Guest Contributor | 09/04/2019 | Comments Off on STEM Curriculum that meets the Cool Factor
mdr-stem-cool

By Gina Faulk – General Manager, EdGate Correlation Services Like many busy working moms I was recently last-minute Googling birthday ideas for my 10-year-old son.  One particular item popped up that caught me by surprise. Not because it involved slime (always popular) or Nerf (If I find one more stray Nerf bullet!), but because it was Read More »

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What’s in a Name?

By Guest Contributor | 08/08/2019 | Comments Off on What’s in a Name?
stacks of books

By Britten Follett – Senior Vice President of Marketing and Classroom Initiatives, Follett School Solutions Liam and Emma are the most popular baby names last year. So, do you go popular? Or go unique? Soon-to-be parents can spend nine months or more debating their unborn child’s name. Alternately, there are the moms and dads who wait Read More »

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The California Consumer Privacy Act (CCPA) is Here

By Guest Contributor | 08/06/2019 | Comments Off on The California Consumer Privacy Act (CCPA) is Here
California Consumer Privacy Act

It’s time to start thinking about compliance. By Anne Goto – Data Products Manager, MDR Here at MDR our thoughts are always turning to…data. Okay, we talk about data a lot. You could say it’s our thing. So when there is an imminent data privacy regulation poised to impact all US businesses, including education marketers, Read More »

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Connecting With Educators in a Time of Unprecedented “Churn and Change”

By Kristina James | 07/12/2019 | Comments Off on Connecting With Educators in a Time of Unprecedented “Churn and Change”
Line of colleagues passing folders to each other

“Nothing ever changes in education.” It’s not surprising that this is a common perception, after all, there is a good possibility that the schools in your town are more than 40 years old. However, while the structures may look the same or have kept the same name, it is a different story when you look Read More »

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The Digital Age – Inspiring Creativity in Education

By Guest Contributor | 07/11/2019 | Comments Off on The Digital Age – Inspiring Creativity in Education
mdr-coding-launch-code-as

By Lindsay Walker – Co-Founder of Launch Code After School Over the past three decades, coding and computer science have created a new world of growth and opportunity for the generation of youth that is being raised alongside these technologies. Each decade has brought about innovations, such a personal computers, the Internet, and cellular phones which Read More »

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Adding Technology in the Classroom: What the Future Holds for K-12 Education

By MDR Marketing Team | 06/20/2019 | 1 Comment
mdr-k-12-technology-classroom

Google for Education has recently compiled a list of the hottest trends relating to technology in the classroom. The information was so compelling that we thought you should know what they had to say. The following eight topics have become a top priority for educators and parents around the world. 1. Digital Responsibility Like it Read More »

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Social and Emotional Learning + Technology Education

By Guest Contributor | 06/18/2019 | Comments Off on Social and Emotional Learning + Technology Education
School children laughing

This Compatible Combo hits Classrooms Social and Emotional Learning (SEL) and Technology Education?  Traditionally these are not two subjects that we would lump together.  However, as SEL is increasingly becoming mandatory curriculum in schools, educators must determine where to fit SEL in.  We know that SEL is already being integrated into core subjects so why Read More »

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Teachers as Influencers in Schools and Communities

By MDR Marketing Team | 06/12/2019 | Comments Off on Teachers as Influencers in Schools and Communities
mdr-teachers-as-influencers-marketing

There is a powerful force at work in our schools and communities. A force with the reach, authority, and trust to engage youth, change behavior, champion a cause, build brand awareness, and evangelize for products. That force is teachers, and when it comes to introducing an offering or a message into a district, brands and Read More »

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Testing: A Small Window Measuring the Size and Depth of the Room

By Guest Contributor | 06/04/2019 | 1 Comment
mdr-testing-assessments-measuring

By Dr. David Weiss, Co-founder and Chairman of Assessment Systems Corp For many of us in and around the academic orbit, test scores have been the ne plus ultra, the sine qua non of academic proof points. If you’re not up on your Latin, for many, test scores have been the unimpeachable evidence of successes and Read More »

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