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5 Tips to Help You Get Back to the Education Marketing Basics

By Jodi Murphy | 09/14/2017 | 0 Comments
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In today’s marketing landscape, it seems like there’s always a “shiny object”—some cool new tool or strategy—clamoring for our attention and bandwidth. While it can be easy to get swept up in every new channel, it’s important to first be certain you are building on a strong foundation of marketing fundamentals. Here are five tips […]

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Social Media is Teacher’s Virtual Break Room

By Jodi Murphy | 09/05/2017 | 0 Comments

Are your ears burning? Somewhere on social media, teachers are discussing their need for your product, or if you’re lucky, your brand itself. Sounds like a conversation you should be part of, right? It’s kind of like joining a conversation at a party; you want to be a natural and welcome participant, not a walking […]

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Education Marketing Calls for a Personal Touch

By Kristina James | 09/05/2017 | 0 Comments
Education-Marketing-Calls-for-a-Personal-Touch

One of the oldest adages among anglers is to fish where the fish are. But fishermen need to be ready to react when fish take to different waters. Education marketers are experiencing a major shift in how they target and reach educators. The wall that divided work life from home life has eroded, and with […]

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