MDR Marketing Team

Well, this has been a busy week to remember for the Snoop! I got scooped as you learned of my retirement at the end of this year, I have started amazing EdNET session planning calls with speakers, we got my sister through a big surgery, and now we are making preparations in advance of Hurricane Read More »

Let’s hear it for the end of another week as we prepare for the weekend. The Snoop has her hair on fire as our team works to bring you the best EdNET ever, but I always have time to gather and share the scoops with you too so please read on for your weekly dose Read More »

Woo hoo, it’s Friday, friends—and I haven’t been this excited about Friday since last Friday! Go check out the scoops I have for you as we end this week…. New roles for colleagues and friends…. While many ed tech startups are comprised of young, eager new faces to the industry, one new startup is bucking Read More »

Here we are, rolling into August—hard to believe. The Snoop is running these days—I hope your week has not been as crazy as mine! Summer is drawing to a close, and here in Texas, many teachers are reporting back to school in the next week or so, with students to follow. I don’t know where Read More »

Is-Email-Dead-or-Being-Reincarnated

The problem with email is real. For many marketers, email performance is declining. Many wonder, should we just give up on email? Is direct mail back? If email is dead, what is the new workhorse of marketing? From MDR’s perspective, we can say that email marketing as it was originally conceived is a dead-end for Read More »

Whew, this week flew by! But that brings us back to Friday, and that works for the Snoop. How about you? And before you head out, you know the drill….check my scoops! New roles for colleagues and friends…. Anuraj Soni has been appointed as the Global Head of Professional Services for AIM Software, a leader Read More »

It is most definitely July in Houston—not the best time to visit here. “Hot town, summer in the city….” But you know you can count on me for the hot scoops of the week so please read on now…. New roles for colleagues and friends…. The education nonprofit MIND Research Institute’s Board of Directors has Read More »

Happy Friday, everyone. I can remember a time when things slowed down in the summer, but no more, right? Just keep pushing on! But do take a quick look at the scoops I have for you and some EdNET updates before your weekend starts—and when it does, I hope it is a terrific one! New Read More »

education-marketing-basics

In today’s education marketing landscape, it seems like there’s always a “shiny object”—some cool new tool or strategy—clamoring for our attention and bandwidth. While it can be easy to get swept up in every new channel, it’s important to first be certain you are building on a strong foundation of marketing fundamentals.  I know, you’ve Read More »