If your objective is to gain a deep understanding of the education universe…to reach and engage with educators, parents, or students…to make a compelling case for your brand or cause that moves the education audience…or to nurture relationships that foster loyalty and advocacy, then you want capabilities that are ConnectED.

ConnectED Data

How you access best-in-class education data, improve your data hygiene, and integrate data into your systems.

Data is the foundation of everything MDR does. We connect our best-in-class education data to all aspects of our business—from our integrated marketing solutions to data-rich sales solutions to your very own CRM systems.

ConnectED Reach

How you create marketing campaigns to reach more education prospects and customers, across multiple channels, that win you better results.

MDR knows how to appeal to and connect with educators--no matter where they work or where they go online. We not only help you define which educators to connect to but how best to connect with them.

ConnectED Community

How you form relationships with educators and peers, build brand trust and loyalty, and learn what is top-of-mind with your audience to keep your offering fresh and relevant.

MDR has developed engaged communities with shared interests. WeAreTeachers, School Leaders Now, Schooldata, and EdNET connect like-minded groups that find inspiration, discuss the state of the market, and share input about the nation’s schools and the market that supports them.

ConnectED Agency

How you fast-forward to launch campaigns and initiatives that are purpose-designed for the market and proven to capture interest, promote causes, and generate growth.

MDR is a full-service agency and media company focused solely on education. We produce custom initiatives that engage educators, parents, and students. Our multi-channel marketing offerings leverage the power of MDR’s K-16 database and social communities, connecting your campaigns directly to your audience.

ConnectED Research

How you access exclusive insights about the education industry, focus your efforts on fruitful markets, and reveal the opportunities hidden in your customer data.

MDR’s portfolio of analytic, market research, and report services help you understand the market, and your customers, to make data-driven decisions. When we connect our feature-rich data to your customer file…it’s the intersection of data and strategy that delivers results.

MDR Data Puts Educators Within Reach

There are more than seven million educators in the United States, but brands don’t want to talk to all of them; they want to connect with the right ones for their offering.


Ready to Take Action? Now that you know how MDR does data differently, let us help you target the education market more effectively and confidently than ever before.

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