MDR Has 4.5 Million Home Addresses For Educators
Forget ‘old school’ direct mail. Today’s version offers you powerful options to reinforce digital campaigns and make a big impression with personalization and formatting. Learn how direct mail fits into education marketing in this article.
While educators are largely working from home, this spring is a perfect opportunity to boost digital campaigns by putting a coordinated, high-impact piece in their home mailbox using MDR’s Educators at Home File:
- Each home address is linked to its corresponding at-school address in MDR’s institution database to make multichannel campaign easy.
- Target educators by any MDR selection, such as job title, college course code, household demographics, and buyer selections.
- Educators are ideal consumers. Non-educational offers are also well suited to the home mailbox.
Educators at Home Universe
- K-12 Personnel = 3,617,781
- College Faculty = 754,653
- Day Care Personnel = 95,529
- Public Library Personnel = 24,858
Get in touch today to add direct mail to your marketing mix this spring! Call us at 800-333-8802 or firstname.lastname@example.org.
Use our ConnectED Cloud ListBuilder online tool to:
- Build your own direct mail and email lists with real-time counts
- Create your audience with the most precise targeting criteria available
- Receive automatic notifications when your list has an update