Who We Are
Whether you’re on a mission to build a brand, champion a cause, or make a difference, MDR gives you the know-how to engage with teachers, parents, and students. As a division of Dun & Bradstreet, we are the marketing experts who have connected educators and brands for 50 years.
Brands come to MDR because we know educators. They’re ideal consumers, active purchasers, and powerful community influencers. We not only help you define the right educators to connect with, but how best to reach and engage them through all the right channels. From strategy and planning, to building lists and executing high-impact creative campaigns, to ROI analysis, MDR is the fuel for your marketing engine.
We’ve always been a part of the education conversation, and even started a few of our own. WeAreTeachers, School Leaders Now, WeAreParents, and EdNET are communities that we’ve established where teachers, administrators, and education marketers connect, share ideas, and learn. Be a part of the conversation, gain an audience, and build lasting relationships that help your brand grow.
Marketers, non-profits, consumer brands, and corporate foundations partner with us because when it comes to the education market, MDR made the map.
Let us guide your mission to reach educators and get you ConnectED.
MDR Data Puts Educators Within Reach
There are more than seven million educators in the United States, but brands don’t want to talk to all of them; they want to connect with the right ones for their offering.