
Reaching educators with the right message at the right time starts with understanding when schools are actually in session. Using proprietary school calendar data, MDR analyzed nationwide open and close dates for the 2026–2027 school year to help education marketers better align their campaigns with educator planning periods, purchasing cycles, and engagement windows. Drawing from…

Looking back at 2024 to inform your 2025 marketing strategies. Marketing trends in education are always in flux. For example, you know that social media remains one of the best channels for reaching prospects, but what kind of content should you prioritize in this year’s strategy? You also know that AI has become a leading…

Higher Education Market Catalog Download our catalog for countless details about the $702 billion-dollar higher education market, and learn how institutions, faculty, administrators, and more impact it. Features over 3,800 college courses nationwide. We’ve organized our catalog by broad subject areas, so you can double-click into different disciplines, such as: This invaluable resource will help…

How to best teach students financial literacy in schools is a hot topic in education right now. To gain insight into financial literacy in schools, MDR spoke to over 600 teachers and administrators. We asked what financial literacy instruction currently looks like in their districts, which grade levels were receiving this instruction, and what additional…

This information on public school enrollment can help you know which states and districts represent the best opportunities for your products and services. Our public school enrollment infographic offers a snapshot of data by district size and region, as well as ten-year trends. Get answers to these questions, and more: Come away with important takeaways…

Get details on all instructional materials and current expenditure spending in U.S. schools in our school spending infographic. MDR tracks school spending in U.S. K-12 public schools in two categories—All Instructional Materials (AIM) and Current Expenditures. Plus, we’ve got helpful information like which states spend the most per student and a graph of the percentage…

Download the infographic to get all the school supply lists stats. Every year, millions of families head out with new school supply lists to purchase the notebooks, three-ring binders, pencils, crayons, and backpacks that their children need to be ready to learn. How do these school lists happen? Together with WeAreTeachers.com, we gathered research from…

Teachers use social media daily to search for classroom ideas, connect to one another, and shop for deals But how exactly do they use it? Which channels do they visit daily? Is there a favorite channel that teachers can’t get enough of, and one that they’re willing to ditch? We did the legwork, so you…