The Education Market
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Higher Education Catalog
Higher Education Market Catalog Download our catalog for countless details about the $702 billion-dollar higher education market, and learn how institutions, faculty, administrators, and more impact it. Features over 3,800 college courses nationwide. We’ve organized our catalog by broad subject areas, so you can double-click into different disciplines, such as: This invaluable resource will help…
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MDR’s Public School Buying Power Map
A County-by-County Guide to Instructional Spending MDR has developed an exclusive measure, All Instructional Materials (AIM) Expenditure, that details public school buying power (AKA how much public schools spend on supplies and materials used for instructional purposes). With that data at hand, this interactive map is a visual tool for viewing this expenditure across the country. Here’s…
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How Do School Supply Lists Get Created?
Download the infographic to get all the school supply lists stats. Every year, millions of families head out with new school supply lists to purchase the notebooks, three-ring binders, pencils, crayons, and backpacks that their children need to be ready to learn. How do these school lists happen? Together with WeAreTeachers.com, we gathered research from…
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How To Reach Gen Z Teachers: The Fastest-Growing Group of Educators
We dug into all the data and research about this subset of educators, pulling out the most important facts to help you reach Gen Z teachers in the most effective ways. This report includes 24 stats to help you plan and fine-tune your messaging. Simply fill out the form to the right and we’ll send…
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Get the We Are Teachers Media Kit
Media Kit and Agency Services MDR’s creative marketing agency specializes in one thing and one thing only—the education market. Whether your goal is to see your new product adopted in classrooms or you want to influence the next generation, connecting with MDR could help you get there. When you download the We Are Teachers Media…
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K-12 Education Catalog
This K-12 education catalog is an invaluable resource that will help you size the market, better understand the K-12 educator audience, and find additional opportunities for your business. The K-12 education catalog features our robust database of K-12 educators, support personnel, and district influencers. We also cover federal funding and building-level selections like enrollment and…
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School Purchasing Perspectives: The View from Leaders & Teachers
Are schools closer to the 1:1 student to device ratio? Are cleaning supplies still a top spending priority? Who makes the decision on curriculum purchases? Is it teachers, school leaders or both? Time to dig in to school purchasing. With all the recent changes in how education is delivered, what—if anything— has changed in school…
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Educator Perspectives on the State of the Teaching Profession
Understand How Teachers Feel Now One of the first rules of marketing is “know your audience.” This year in particular, any brand or organization engaging with educators needs to understand their strong feelings about the profession after two hard years. Enter: our guide on educator perspectives. Through probing questions and direct quotes from teachers, this…