MDR Marketing Team

  • Top 25 Most Requested School Supplies for Back-to-School

    Top 25 Most Requested School Supplies for Back-to-School

    Fifty million school kids are headed back to school, while families stock up on notebooks, pencils, new clothes, lunchbox snacks, and much, much more. What are the most requested school items across the country? Do any brands reign supreme? We Are Teachers and MDR analyzed 72,000 school supply lists between August and September of the…

  • How To Reach the Fastest-Growing Group of Educators

    How To Reach the Fastest-Growing Group of Educators

    We dug into all the data and research about this subset of educators, pulling out the most important facts to help you reach Gen Z teachers in the most effective ways. This report includes 24 stats to help you plan and fine-tune your messaging. Simply fill out the form to the right and we’ll send…

  • Digital Marketing Trends in Education
    ,

    Digital Marketing Trends in Education

    If you’re looking for the latest digital marketing trends in education, MDR’s latest report is here. We analyzed more than 3,900 email campaigns, Facebook campaigns generating 12.7 million impressions, and display ad campaigns from all of 2022 to dig into how educators use technology and respond to digital media. These data-driven insights can help marketers…

  • Get the We Are Teachers Media Kit

    Get the We Are Teachers Media Kit

    Media Kit and Agency Services MDR’s creative marketing agency specializes in one thing and one thing only—the education market. Whether your goal is to see your new product adopted in classrooms or you want to influence the next generation, connecting with MDR could help you get there. Download the Kit Download the We Are Teachers…

  • K-12 Education Catalog

    K-12 Education Catalog

    This invaluable resource will help you size the market, better understand the K-12 educator audience, and find additional opportunities for your business. The catalog features our robust database of K-12 educators, support personnel, and district influencers, as well as federal funding, and building-level selections like enrollment and expenditures. It’s the perfect guide to understanding the…

  • School Purchasing Perspectives: The View from Leaders & Teachers

    School Purchasing Perspectives: The View from Leaders & Teachers

    Are schools closer to the 1:1 student to device ratio? Are cleaning supplies still a top spending priority? Who makes the decision on curriculum purchases? Is it teachers, school leaders or both? With all the recent changes in how education is delivered, what—if anything— has changed in school purchasing? This report can give you insights…

  • Educator Perspectives on the State of the Teaching Profession

    Educator Perspectives on the State of the Teaching Profession

    Understand How Teachers Feel Now One of the first rules of marketing is “know your audience.” This year in particular, any brand or organization engaging with educators needs to understand their strong feelings about the profession after two hard years. Through probing questions and direct quotes from teachers, this report can give you insights into…